"I AM YOU, YOU ARE ME, WE ARE ONE"- IAMU Collective
Last summer I stumbled upon IMAU Collective while looking for new and trendy flash tattoos to decorate my body with over the summer. I fell in love with their designs and culture they bring out to the table. Slowly I got an idea... Why not sell these tattoos in Egypt? They had one design that was Egyptian inspired and I just knew this was going to be a major hit back home. I contacted them, got my order ready and was advertising them on Instagram in ten days. I bought fifty packs (20 Egyptian, 20 Henna, 10 Metallic). I was so sure the Egyptian style would be the first to sell out. However, it was the metallic ones that ran out way too fast. I didn't expect that at all, hence I only bought ten of that style. I made a great profit over this and an incredible experience marketing and selling them. I had many boutiques in Egypt contacting me to have them displayed. I sold ten to the Pop Up Shop, they loved them and informed me that they sold out immediately in their boutique. They wanted more. However, ten was all I could provide them with. In the three weeks I was marketing them, I had sold them all out. But, my favorite part about all this was the collaborations done with J's Designs and Saya Swimwear. It was perfect! It was an excellent combination of jewelry, swimsuits and flash tattoos. One of my favorite collaborations ever made. It was a group of talented and creative people coming together to make one hell of a photoshoot... I like that. The best part about this is we got Egypt talking about the flash tattoos, the jewelry, and the swimsuits. Everyone kept on wanting to buy! Our creativity and social media posts reached the IAMU team, and many of our photos were reposted onto their Instagram account. Here are some:
That first shoutout was incredibly cool of them! I love how they repost many people's photos on their Instagram account. They comment and like on many of their favorites, which excites all of their customers. It makes everyone feel special and part of their IAMU tribe. Their posts are always on point with collaborations with beautiful models such as Mimi El Ashiry. They do a superb job with that. If you haven't already checked out their Instagram page, then please do... You will fall in love with their creativity! Even though summer is dying down, and winter is near, these flash tattoos would still rock any season. Maybe on new years night with a sexy dress? I know I will.
I definitely learned a lot about buying, selling and marketing and probably wouldn't have done it without Instagram and all of YOU. Thanks for everyone that bought a pack. Keep spreading the love.
Their new collections are out! Check them out here www.iamucollective.com
Let me know what you thought of these beautiful flash tattoos xx